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BMW 2010 Launch @ Sepang

28 Feb 2010

 

BMW Motorrad's way showing off the new 2010 models .. alas the goodies and food were exclusive to press and certain VIPs .. we, the common bikers did not get anything saved for a few left over bottled water on the table. We weren't even sure they were meant for us! The supposedly chance to test out the S1000R at the track was scheduled at 4pm even we arrived fairly early in the morning.  To wait almost 5 hours for a go on the bike was insane and silly. generally,. it was big let-down to some BMw Motorrad owners and bikers alike ... to make an expensive all out marketing do but still falling short of make all happy was a big waste.  In America or Europe, a Press launch is never mixed with a Public launch. If they are to be done together, the organiser should make sure all are equal in some way. We are not greedy, but to make nice food and drinks visible but off limits to non-listed guests is poor taste. Come-on, we are well known for our hospitality, and to do that (can see but don't touch) isn't us. I am their customer and I personally felt like gate-crashing into some party

instead of sulking further, we left for lunch @  Dengkil which was just a few minutes away .. thankfully, we had some decent lunch to top off the day..

and to Ivan, welcome back !

 

 

 

 

 

 

 

 

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